When we started this business, the initial goal seemed simple—to supplement our income. However, the true story runs deeper, intertwined with love, culture, and a passion for authentic beauty practices. My husband and I embarked on this journey not just as entrepreneurs but as partners exploring and celebrating his Moroccan heritage. Our passion project soon blossomed into a business dedicated to sharing the incredible benefits of True Moroccan Argan Oil.
The Discovery of Moroccan Argan Oil
Like many in Western cultures, my understanding of Moroccan Argan Oil was limited to its reputation as a hair care product. However, our research unveiled a broader spectrum of benefits for the skin, nails, and overall well-being. We quickly realized that the widely available products claiming to be "Moroccan Argan Oil" often fell short of authenticity, with many not even sourced from Morocco. This revelation fueled our commitment to finding genuine, high-quality oil from its birthplace.
A Journey of Love and Culture
As we delved deeper into this quest, it became more than a business venture; it was a way for me to connect with my husband's rich Moroccan culture. I discovered the beauty of their self-care routines, which transcend gender and race, emphasizing love and respect for oneself and others. This cultural immersion enriched our relationship and deepened my appreciation for his heritage.
Finding the Right Partners
Our search for authentic suppliers led us to a cooperative in Agadir, Morocco, dedicated to preserving the Argan tree's ecosystem and supporting the local community. This cooperative collaborates with six women's groups, providing fair wages, childcare, and educational opportunities. Their commitment to ethical practices resonated with our values, making them the perfect partners for our business.
Beyond Business: A Cultural Exchange
Our business isn't just about profit. It’s a conduit for cultural exchange, allowing us to stay connected to our roots and share the beauty of Moroccan and Canadian cultures with the world. Through our authentic Moroccan Argan Oil, we offer a piece of Morocco's heritage—a product that nourishes hair, skin, and nails, while also embodying the love and care inherent in Moroccan self-care traditions.
Our Why: The Purpose Behind Our Business
This business is a testament to our journey as a couple, our shared values, and our commitment to authenticity. It's a blend of love, culture, and a passion for high-quality self-care products. We invite you to join us in this journey, experiencing the beauty and benefits of genuine Moroccan Argan Oil, crafted with care and respect for both people and nature.
We were travelling and our stay was at the Base Lodge Camp which my dad was talking to the front desk person and was introduced to the oils. Purchased the facial serum and others and it is wonderful. Skin is smoother, not sticky or messy, smells great, and it is double moisturize with your own moisturizer. Great all year around, Best oil I have been introduced. Just purchased more after 6months. It goes a long way. Thank you Argan Springs!